Its clear that regulation is an important part of helping to shift attitudes and tackle smoking rates, and we now need to see further bold action, including a polluter pays levy on the tobacco industry, to make this ambition a reality. Deborah Arnott, Chief Executive of Action on Smoking and Health (ASH), said: The evidence from the ITC survey is clear, packaging changes have been successful in making cigarette packs less attractive and health warnings more visible to smokers
No bias, no fluff, fully updated for 2026
Another major survey covering vaping in GB is the Annual Population Survey, conducted by the ONS
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The Toxic Substances Act was amended in 1988 to ban the sale of cigarettes to anyone under 16 years old